A guide to hiring entertainment for
company and private parties

PREFACE
There may come a time when you are the entertainment chairperson for a company or private event. Probably the hardest thing to do is determine the budget. You can do that by using the worksheets in my e-book “How To Plan A Banquet” which can be downloaded free at http://www.allampkin.com/ The next hardest thing, will probably be determining what kind of entertainment you want. You can find some help with that in my other e-book, too.
But the big problem is finding and hiring appropriate entertainment. That’s what this e-book addresses.
A WORD ABOUT AGENTS
In the e-book “How To Plan A Banquet,” we included a limited discussion about entertainment, and our basic advice was to hire a competent talent agent who specializes in “casuals,” which means one-day or one-night events, such as parties, weddings, Bar and Bat Mitzvahs and other fun events.
Some agents represent actors and actresses, and unless they have a department that handles variety acts and bands, they would be of no help to you.
Some other agents handle only major attractions and celebrities, and unless you’re working with a serious budget, they won’t be able to help you get a band for Aunt Sarah’s 50th anniversary party.
A variety agent is able to help you get that close-up magician, band, and sometimes even name entertainers like Reba McEntire or The Temptations. Those that specialize in variety entertainment are sometimes called “full-service” agencies.
How do you tell who is a competent agent? That’s a good question, because if you asked an agent if he’s competent he’d be a fool to say anything but “Of course!” If he’s not smart enough to at least SAY he’s competent, he probably isn’t.
Having been in the entertainment business for over forty years, I’ve seen a lot of people set up shop as agents. Some last, some don’t. Of course, the test of time is not the ONLY criterion, but it obviously is important. A huge percentage of my business comes from people who either have used my services before or are referred to me by someone who has. I suspect that it’s difficult to stay in this business and do a lousy job. Like most businesses, we’re dependent on repeat business and referrals; so longevity is a top criterion for deciding who is a competent agent.
For More Information http://www.allampkin.com/ or email us at info@allampkin.com
